Lisa Helfman Featured on The Produce Moms Podcast

Brighter Bites Founder Lisa Helfman was recently featured in a brand new podcast by The Produce Moms Founder and CEO Lori Taylor. The two like-minded produce entrepreneurs had a fantastic discussion about the origins of Brighter Bites, how fresh produce empowers people to take control of their health, and how demystifying produce is key to behavioral change.

During their talk, Lisa explained the goal of Brighter Bites, saying “we want to make impact on two levels — we want to impact each family that we touch individually and change their behavior, and then we also want to change the whole conversation on [produce] equalling health, so people really understand that it matters what they put in their mouths, and that they can live healthier lives just by doing those simple things like eating apples or kale.”

The Produce Moms is a community of passionate fresh produce advocates with a mission to inspire everyone, especially children, to eat more fruits and vegetables. The Produce Moms educates consumers about fresh produce, introduces them to produce brands, engages the produce industry with consumers in inspiring conversations, and promotes public policy to protect and increase the availability of fresh produce at American schools.

During May, The Produce Moms partnered with #GiveHealthy to host a produce drive benefiting Brighter Bites.

Listen to the fruitful discussion here!